2 min read

Skin in the Game

I've started a company focused on freelance development, building, and teaching SaaS.
Skin in the Game
Photo by Jukan Tateisi / Unsplash

It's time for a new chapter.

I've started a company focused on freelance development, building, and teaching SaaS.

To start, I will be scaling up my consulting and freelance development. I've been doing a little of this over the years. But now, it will become my primary source of income. Once I have some cash flow, I will focus more on building software that makes money in my sleep.

The ultimate goal is to separate my time from money.

Why do this?

I've wanted to run my own company for a long time. Ever since my first job at CloudMine as a startup, I've wanted to be CEO. But I've never quite felt like the time was right. I haven't felt ready. I'm not sure anyone ever does, truly, feels prepared.

Over the years, I've learned that the title CEO isn't important.

It's ownership.

It's having skin in the game. It's knowing that if you don't do something, it just won't happen.

It's caring.

It's caring a heck of a lot more than most people think is reasonable.

At Virtyx, I worked right with Jim, and we tackled challenging problems together. I saw what it was like to care a lot about solving something. It borders on obsession.

It was a lot of work and a lot of fun.

S0 now, it's time to take a step away from large companies and return to my roots.

While consulting is where I gain cash flow, I'm interested in building products. I don't have any financial backing, so to ensure the best chance of success, I will diversify my work and not put all my eggs into a single basket.

What will this look like?

It'll look like multiple small products focused on solving my or my customer's problems. It'll be a diversified set of revenue streams from consulting, SaaS, speaking, courses, books, teaching, etc.

I'll be listening and learning and trying to understand how to help as many people as possible.

This will be hard. There's a good chance I fail. But I'm excited about what success looks like and helping other people.

Let's go!